Articles On Focus Groups

The Use and Misuse of Focus Groups Appropriate use of focus groups to improve interactive products such as software and Web sites. ... The Use and Misuse of Focus Groups.

Guidelines for Conducting Focus Groups Focus groups are a powerful means to evaluate services or test new ideas. Basically, focus groups are interviews, but of 6-10 people at the same time in the same group. One can get a great deal of information during a focus group session.

Focus Groups - Articles by Tom Greenbaum of Groups Plus, Inc. Focus Groups For Copy Research

News On Focus Groups

Forest Service using focus groups for plans  - Jul 22, 2003 The U.S. Forest Service is using private discussions with local recreation groups, such as skiing, hiking and snowmobiling clubs, to shape future plans for Central Oregon's forests.

Spiders survey stadium - Jul 25,2003 This week and next, the University of Richmond will listen to its football fans. What do they want in a football stadium? Two focus groups of 20 members each will meet with Jim Miller, the Spiders' athletic director, and other UR officials to express opinions, another step toward the construction of an on-campus football facility Richmond backers have desired for decades.

Link Directory For Organizations Offering Focus Group Research

perspective Market Research  Offering CATI, online interviews, focus groups, mystery shopping and paper based interviewing with multi-language studies from our West London facility.

NuViewPoint.com  Opinion-based marketing research to find out what customers are thinking of you and your competition. Focus groups, web surveys, personal interviews, analysis and reporting.

e-FocusGroups A qualitative research consulting firm using focus groups for high technology marketing professionals.

BetaResearch.com  Brings Internet based market research to consumer, healthcare, business-to-business and media marketing research segments.

Focusgroups.com Market research suppliers arranged by function - focus groups, full service, video conferencing, field services, mall intercepts, on-line research and other ...

Itracks Online Focus Groups